Ad Campaign Creation: we launch your online marketing campaign by creating web-based ads that link to your site. Over time, your site will appear in search engine results, but by launching an ad campaign, you can ensure that your site will appear at the top of the list right away. When we launch your ad campaign, we can assure you that your ad will appear in the "Sponsored Links" section of search engine results. The beauty of web-based advertising is that it's done on a per-click basis--you only pay when people click links that lead to your site, regardless of how many times your ad appears. We'll show you how to design quality ads that are likely to lead to site visits, we'll train you how to test and assess the effectiveness of different ads, and we'll teach you how to tailor your online ad budget to meet your business goals.